Gartner Marketing Survey Finds 34% of U.S. Consumers Are Willing to Use GenAI for Holiday Gift Recommendations
More than one-third, or 34%, of U.S. consumers report being very or extremely willing to use Gen AI-backed tools or chatbots for holiday gift recommendations, according to a survey by Gartner, Inc., a business and technology insights company. A Gartner survey of 1,004 US consumers conducted in...