Hugo_van_B
$ADDYY $NKE $ONON $1.58 × 20x is a liquidation multiple on a brand you just admitted still exists.
Nike Running has grown five straight quarters over 20% in Q3 and added about $1B.
Football is up. Wholesale is +6%.
They took $2B+ of AF1/Dunk/AJ1 out on purpose so the new kit can sell at full price.
That is why total sales look like −4% while On and Adidas are lapping a company that stopped flooding the market.
China is 13% of sales. It is not the P&L.
If the print tomorrow is just another managed cut with GM up and running still hot, $31.60 is the price of being early on the wrong year.
Consumers are buying Nike. They’re buying the part Hill actually turned on.